Ricardo Milos is a Brazilian adult model known for his erotic dance video. His dance video, often referred to as Danced Like a Butterfly, inspired a series of MAD/animated videos on the Japanese video-hosting site Nico Nico Douga (NND) in mid-to-late 2011. The series helped to establish Milos as a character in the Gachimuchi/wrestling series. In mid-to-late 2018, people online began using Milos’ dance in bait-and-switch videos in reaction to the application TikTok.
Ricardo Milos’ dance video was originally published on a gay porn site called “Jock Butt.” In the video, Milos dances erotically while wearing a red bandana on his head and an American flag thong. On October 15th, 2010, the video was uploaded to NND as part of the Gachimuchi series and has since received over 500,000 views. Milos’ charismatic and alluring dance caught the attention of Gachimuchi fans and he soon became a recurring Gachimuchi character. Due to his similarity to the Brazilian football player Ronaldinho, NND users gave him the nickname Ro nau jii nyo (ロナウ自慰ニョ, with “自慰,” or jii meaning “masturbation”). The jii pun in Milos’ nickname came before Ronaldinho’s nude video was leaked online.
Milos’ dancing video was uploaded by YouTuber GACHIMUCHI GAY YouTube on August 31, 2016. It has received over 100,000 views (mirror below).
Danced Like a Butterfly
The trigger of the Danced Like a Butterfly (蝶のように舞いーニョ, Chou No You Ni Maiinyo) fad was a video titled “Dancing like a Butterfly,” uploaded to NND on July 14th, 2011. The video got 1st rank in the NND daily video ranking and has received over 850,000 views. The video reproduced Milos’ dancing with a hand drawn animation of Yuyuko Saigyouji, a character from the Touhou series (shown below). The video featured the song “Butterfly (Upswing Mix)” by Smile.dk, known for its inclusion in the Dance Dance Revolution series.
YouTuber Kamen8211E posted the Dancing Like a Butterfly video on August 12, 2011. It has received more than 150,000 views since being uploaded.
Creators on NND began mimicking Milos’ dance with hand drawn animations and 3D character models using the animation software Miku Miku Dance. Smile.dk’s Butterfly was reused in many MAD videos. As of December 2018, more than 390 Danced Like a Butterfly videos have been uploaded to NND.
2018 Resurgence and Ricardo-TikTok War
Ricardo Milos surged in popularity among Russian-speaking internet users in mid-to-late 2018. On June 18th, the VKonkante community Танцы Рикардо Милоса (Dancing Ricardo Milos) posted a video of Milos that has received over 50,000 views. Later, on August 31st, YouTuber yarix posted a video of Ricardo dancing alongside Howard the Alien. The video has received more than 100,000 views since being uploaded.
On October 21, YouTuber saile789 2nd Channel uploaded a bait-and-switch Ricardo Milos video featuring Bonbibonkers and the song “DotA” by Basshunter, receiving over 40,000 views in less than two months (see below, left). Basshunter’s DotA is often featured in the bait-and-switch Ricardo Milos videos. YouTuber Goat Boi published a video of Milos dancing to DotA on October 16th, receiving over 1,800,000 views in four months (see below, right).
Ricardo Milos Streams by Nilton Felix
On March 3rd, 2018, Brazilian bodybuilder Nilton Felix launched the ricardomilosdolol (“Ricardo Milos of Lol”) Twitch channel, posting his first video on March 3rd, 2018. In some of his streams, Felix occasionally dresses as Ricardo Milos in his infamous video, staying shirtless and putting on a red bandana. Within one year, the streamer amassed more than 5,000 followers on the platform.
On October 25th, 2018, Felix posted his first video to Facebook, a live stream of himself playing the video game Shadow Warrior. Videos in which Felix dresses as Milos typically feature the character’s name “GOGO BOY” in the title. For example, on March 19th, 2019, he posted a video of Gogo Boy playing League of Legends. The post received more than 665 reactions, 370 shares and 27,000 views in less than one week (shown below).
On February 12th, Redditor CptHeartbreakOne commented that Ricardo Milos was streaming League of Legends on Facebook. In this and other threads mentioning the streams, users pointed out the real persona of the streamer, mentioning the differences in facial features and the fact that the streamer chose to name himself “Ricardo Milos of LoL”. On March 27th, 2019, Memepedia reported about the streamer.
April 9th, 2019 Update
On April 9th, 2019, Ricardo Milos provided the first update since August 2015 in his public group on Yahoo. Milos wrote that he currently resides in Fort Myers, Florida, and is focused on raising his 13-year-old son.
In the update, Milos urged the online community to stop sending him memes based on the infamous jockbutt.com video, adding that “legal procedures” to remove the videos with unauthorized use of the imagery might take place. He also revealed that the popularity of the meme did not benefit him in any way.
Ricardo Juice is a viral TikTok video in which user @leah_schmidyy123 consumes a bottle labeled “Ricardo Juice” along with a bottle labeled “Holy Water” and begins dancing like Ricardo Milos while wearing a nun costume to the song “U Got That” by Halogen (shown below).